Disgruntlement against the machine

I am feeling rather grumpy and sleep-deprived today thanks to a classic example of hard technology.

I have an unfortunate tendency to travel between continents and have credit cards on each continent so have grown used to being disturbed from time to time at odd hours of the night by people checking for fraud and card-theft. It’s irritating and usually stupid but I’m quite glad, on balance, that they are paying attention for those odd occasions when it really matters.

It has always been a pretty hard system, with card company employees following hard procedures when alerted by (typically very dumbly-) automated systems that suggest unusual card use patterns. The questions to ascertain your identity can be taxing. Trying to remember the names of nearby streets to your home or the birthdates of relatives when you are jet lagged and have been awoken at 3 in the morning is never fun and I’m guessing the employees might have received a fair amount of abuse, not to mention odd answers in the past. Well, now they don’t. Now, it is fully automated, involving a lot of pressing of buttons in response to irritating and slow questions. No human being is involved in the process, thereby eliminating the last bit of softness in what was already a very hard system. Computers will tirelessly call you every few minutes in the middle of the night, leaving messages that start in the middle because they cannot figure out that they are talking to voice mail, until you respond.

The central principle for making this process hard is not just automation, but replacement. If this were an additional process to extend the current labour-intensive system then it would actually, in some ways, make the whole system softer. But it’s not: what used to be partly human is now wholly machine. It also employs other classic hard technology features of filtering and limiting: choices are reduced to digital answers, traversing a decision tree that (in this case) appears to have been designed by a three-year-old and which allows no grey answers.

Soft system design is very different. Soft systems have built-in flexibility to adapt. When they do automate they extend, aggregating automation with what is already there, not replacing it. They suggest and recommend but do not enforce actions. They allow shades of grey. In a soft system version of the fraud detection system, you could break out from the machine at any moment to talk to a person: in fact, it would be the first option offered. Maybe you could even ask for a call that did not disturb you in the middle of the night, especially if (as is usually the case) you probably know why they are calling you so could reduce the alert level straight away by saying ‘yes, I am abroad’ or ‘yes, I did buy a plane ticket today because yes, I am abroad’ or ‘yes, like many times in the past, I bought a plane ticket from a place where I have very often bought plane tickets to travel from a location I usually travel from to a location I usually travel to and, if your stupid fraud detection algorithms had paid attention to the easily discernible fact that I had checked my online account for sufficient funds a few minutes previously and had then entered the correct code in your commendable online fraud protection system at the time of purchase, and that you probably noticed that it happened in a different timezone to your own so it might be a bit inconsiderate of you to call me at 3:30am, 3:40am, 3:50am, 4:00am and 4:10am, then we would not be having this stupid conversion right now, you buffle-headed buffoon. I spit on your tiny head and curse you and all your family.’ Or words to that effect. Yes, soft systems can be hard.

The neediness of soft technologies

This site, The Landing, is a bit like a building. The more people that enter that building, the more valuable it becomes. The real value and substance of the site is not the building itself but what goes on and what can go on inside it.

If it doesn’t provide useful rooms and other spaces that fit the needs of the people within, or if the people inside cannot find the rooms they are looking for, then it needs to be improved – better signposts, easier halls, stairways and elevators, bigger doors, different room layouts. This matters and it’s certainly a big part of what influences behaviour: we shape our dwellings and afterwards our dwellings shape our lives, as Churchill put it. However, like nearly all social technologies, the Landing is a soft technology, where many of the structures are not created by architects and designers but by the inhabitants of the space. Far more than in almost any physical building, it is the people, the stuff they share and the ways they share it that make it what it is. They are the ones that decide conventions, rules, methods, procedures, interlinked tools and so on that overlay on the basic edifice to turn it into whatever they need it or want it to be. 

Soft technologies are functionally incomplete. They are needy, by definition lacking every necessary part of the technological assembly that makes them useful. They can become many different technologies by aggregation or integration with other technologies, including not only physical/software tools but also and more significantly methods, norms, processes and patterns that are entirely embodied in human minds.

Hard technologies are those that are more complete, less needy. The more they do what they do without the need to aggregate them with different technologies, the harder they become. All technologies, soft or hard, will play some part in bigger systems and almost all if not all will rely on those systems for not only meaning but also their existence and continued functionality – for example, power, maintenance or, in the case of non-corporeal technologies like laws, pedagogies and management processes, embodiment. However, harder technologies play far more limited, fixed roles in those systems than softer ones. A factory tooled to produce milk bottles probably does that really well, consistently, and fast but, without significant retooling and reorganisation, is not going to produce glass ornaments or thermometers. A metal tube and  furnace need the methods and processes employed by the glass blower to turn raw materials into anything at all but, because there are few limits to those methods and processes and those can be adjusted and adapted almost continuously, can be used in many different ways to create many different things. The needier a technology, the more ways there are to fulfil those needs and consequently the more creative and rich the potential outcomes may be.

A microchip is a very needy technology. Assembled with others, it can become still needier: a computer, for example, is the very personification of neediness, doing nothing and being nothing until we add software to make it be almost anything we want it to be – the universal machine. Conversely, in a watch or a cash register or an automated call answering system it becomes part of something more complete, that does what it does and nothing more – it needs nothing and does what it does: the personification of hardness.

Although automation is a typical feature of harder technologies, it depends entirely on what is being automated and how it is done. Henry Ford’s classic production line turned out a lot of similar things, all of them black: it was archetypally hard, a system needing little else intrinsic to the system to make it complete. Automation largely replaced the need for technologies needing skill and decision making to make them complete.  Email, on the other hand, an archetypal soft technology, actually gained softness from automation of (for instance) MIME handling of rich-media enclosures. What was the preserve of technically savvy nerds with a firm grasp of uuencoding tools became open to all with standard for rich media handling that automated a formally manual (and very soft) process. This was possible because automation was aggregated with the existing technology rather than replacing it. The original technology lost absolutely none of its initial softness in the process but instead gained new potential for different ways of being used – photo journals, audio broadcasts, rich scheduling tools and so on. Neediness and automation are not mutually exclusive when that automation augments but does not replace softer processes. Such automation adds new affordances without taking any existing affordances away.

Twitter is a nice example of an incredibly soft social technology that has become yet softer through automation. Twitter is soft because it is can be many different things: it is very malleable, very assemblable with other technologies, very evolvable  and very connectable (both in and out). A big part of what makes it brilliant is that it does one small trick, like a stick or a screwdriver or a wheel and, like those technologies, it needs other technologies, soft or hard, to make it complete. Twitter’s evolution demonstrates well how soft technologies are functionally needy.  For instance, hashtags to classify subject matter into sets, and the user of @ symbols to refer to people in nets were not part of its original design. They started as soft technologies – conventions used by tweeters to turn it into a more useful technology for their particular needs, adding new functionality by inventing processes and methods that were aggregated by them with the tool itself. To begin with they were very prone to error and using them was a manual and not altogether trivial process. What happened next is really interesting – the makers of Twitter hardened these technologies and made them function within the Twitter system, and to function well, with efficiency and freedom from error – classic hallmarks of a hard technology. But, far from making Twitter more brittle or harder, this automation of soft technologies actually softened it further. It became softer because Twitter was adding to the assembly, not replacing any part of it, and these additions opened up their own new and interesting adjacent possibilities (mining social nets, recommending and exploring tags, for example). Crucially, the parts that were hardened took absolutely nothing away from what it could do previously: users of Twitter could completely ignore the new functionality if they wished, without suffering at all. 

So, back to the Landing. The Landing is simple toolset with a set of affordances, a needy technology that by itself does almost nothing apart from letting people share, network and communicate. By itself, it is hopeless for almost anything more complex than that, but those capacities make it capable of being a part of a literally infinite possible variety of harder and softer technologies. Only in assembly with social, managerial, pedagogical and other processes does it become closer to or, if that’s what people want, further from completeness. And we, its architects, can help soften the system further by adding new tools that augment but do not replace the things it already does, thereby making it needier still, increasing its functional incompleteness by adding new incomplete functions.

It’s a funny goal: to intentionally build systems that, as they grow in size and complexity, lack more and more. Systems that actually become less complete the more complete we try to make them. It reminds me a little of fractal figures which, as we zoom in to look at them in greater detail, turn out to be infinitely empty as well as infinitely full. 

 

Innovations in learning and teaching

Recently I received an email asking me to identify, with almost no constraints, some examples of innovative teaching and learning practices in universities. Gosh, that’s a tricky one. I don’t think I can provide a sensible answer, for several reasons:

 

  • I’m aware of no teachers (including learning designers, mentors, tutors, coordinators, professors, etc) who have *not* innovated in teaching nor many who don’t do so as a matter of course. There are differing degrees of innovation, naturally, but to teach is to learn and it is necessarily a creative process. I don’t see how it would be possible to teach without innovating. They might not be very astounding or good innovations, of course.
  • Maybe it depends at what scale you are looking at it. If I had no significant innovations in every course that I write and maybe in every lesson or activity I design then I think I would give up now. It could be as small a thing as finding a new way to express an old problem, a use of a trick used elsewhere in a new setting, or as big a thing as a whole new way of conducting the process. It’s all innovation.
  • Innovation in learning is a trickier one still to pin down which reflects an important issue that there are many teaching activities that fail to lead to effective learning and even more learning that involves nothing much like teaching. The use of paper mills for contract cheating and hint sites for exam cheating is pretty innovative sometimes.
  • And then there’s the issue of innovation vs invention – in many universities it is undeniably innovative to use an LMS or get rid of exams while many have dissed such things as prehistoric dinosaurs that are not fit for purpose for over a decade (for the LMS) and over 200 years (for the exam) In each case, about the time it was invented, in fact.
  • Similarly, the kinds of innovation that would matter somewhere like Athabasca would not be the same as for a conventional campus-based university – approaches to self-paced learning, for instance, would have little applicability elsewhere. 
  • Much of this relates to the fact that innovation is very context-sensitive. For some contexts, simply using a different tone of voice might be a major innovation. In others, one might have to try harder.
  • This also relates back to the re-invention problem: much of what we still identify as innovative was suggested by Dewey a hundred years ago. 
  • Is an innovation in making more reliable summative assessments an example of an innovation in learning and teaching? Or a means to improve the efficiency of student script processing using OCR or LSA tools? Or a citation management tool? I’m not sure. It depends on context.
  • What about MOOCs? The teaching is often from within a university but the learning is not.

 

An innovation, by and large, is a novel application of an existing idea in a different setting. It’s not about inventing something never seen before, but of doing something in a context where it has not been tried previously. This comes back to the adjacent possible and some stronger variants on technological determinism. Once some technologies and systems are in place it is inevitable that other things will follow. In some cases, this is obvious and indisputable: for instance, a combination of LMS availability and a mandate to use it by an institution means that simply using it is not an innovation – you may innovate in the ways you use it, but not simply in using it. In other cases, the effect is subtler but no less compelling. For example, we have long known that dialogue can be a very powerful tool for learning but, for those involved in distance education, the opportunities to use it used to be expensive and impractical, for the most part. When large-scale ubiquitous cheap and simple communication became available it was not innovative to use it – it would be totally bizarre not to use it, in fact, a sign of idiocy or extreme complacency. There may be some details about the implementation and adapting cost-effectively to specific technologies that could be described as innovative, but the imperative to use the tools in the first place for learning is as compelling as the institutional edict: it’s too obvious to be described as an innovation, unless we describe everything we do as an innovation. Which, of course, in some ways it probably is.

So – does anyone have any ideas for answers to the question?  At a large scale I’m thinking that some of the more interesting innovations of the last couple of decades might include (bearing in mind these are not new inventions and there are lots of uninnovative ways to go about them):

  • Google search and Wikipedia: the two most successful online learning tools ever created, I think. Everyone who has ever used them to learn has probably found innovative ways to learn as a result. In terms of impact, these two tools (and their ilk) are having a greater transformative effect on learning in universities and elsewhere than anything since the invention of the printing press. They are the tip of the wedge that will, eventually, completely transform formal education.
  • e-portfolios: nothing new in concept, but the associated pedagogies, benefits of electronic aggregation, supporting tools and processes mean they seem to be gaining a lot of traction the world over and are a darn good learner-centred idea whose time has come.
  • action learning: an old-ish idea (at least early 90s, probably before) but one of the few truly andragogic pedagogies that has achieved some transformative effects where it has been used
  • MOOCs: connectivist approaches, openness, large scaling, lack of coercion to learn, and a genuinely different approach to semi-formal learning make these and their cousins still pretty innovative. It’s not all a good innovation. They probably only benefit a very small proportion of the participants or, more accurately, the ones that really do participate probably gain a lot more than those who participate less, but the use of emergence, crowds, distributed networks, reified connections and so on shows what I believe to be the right direction to be heading, even if the pedagogies, supporting infrastructures, formal processes for recognition and tools are not quite there yet.

I could probably think of hundreds of smaller innovations, ways of using pedagogies and other tools differently, new tools, new processes, new combinations. But that’s just the problem – it’s really hard for me to see the wood for the trees.

 

 

Google to Launch Major New Social Network Called Circles, Possibly Today (Updated)

It sounds like Google is heading in the same direction that we are heading on the Landing, offering different ways of interacting with different people. This is necessary in the evolution if social software. It will be interesting to discover whether they are also thinking of personal as well as social contexts – not only do we present different facets of ourselves to different people at different times (and the same people at different times – a much trickier problem) but we also adopt very different roles at different times in our personal lives. I think differently, need different things, talk to different people and read different things depending on what I am doing and what I mean to do.

That’s the idea behind the poorly named ‘context switcher’ that is being developed at Athabasca – to adopt different personas at different times and different contexts both for other people and for our own personal purposes. I Just wish we had a better name that made the meaning more obvious. ‘Circles’ is pretty good in a social context but less meaningful in a personal context so I would reject that. Lately I’ve been thinking that ‘facets’ captures the meaning better (it is about different facets of ourselves, whether for our own benefit or the benefit of others) but ‘facets’ is (like context switching) maybe a little technical. It works well for me and anyone else who has ever read Ranganathan, but maybe lacks popular appeal.

Any and all ideas appreciated!

Address of the bookmark: http://www.readwriteweb.com/archives/google_to_launch_major_new_social_network_called_c.php?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+readwriteweb+%28ReadWriteWeb%29

How The New York Times Is Incorporating Social & Algorithmic Recommendations

Interesting report about use of various forms of recommendations in NYT. The article suggests a likely division into human-edited, friend-recommended and algorithmically recommended stories that neatly captures what Terry Anderson and I have been discussing in terms of groups, networks and collectives. The transition between hierarchical group (the editor decides) to network (your friends suggest) to collective (sets are mined for crowd opinions) mirrors the traditional classroom, the network and the collective intelligence of some Web systems in online learning.

Address of the bookmark: http://mashable.com/2011/03/10/new-york-times-recommendations-2/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Mashable+%28Mashable%29